Creating an incredible #customerexperience starts waaaaay before someone buys from you ...

... and shouldn't end with that purchase.

In this week's episode of Strategy + Action, .Andrew McKinney. and I talk about some of the critical aspects of making sure that anyone interacting with your brand has a world-class experience, whether they buy from you or not.

Make sure you check out the full episode here: https://www.youtube.com/watch?v=6zAOKnkdogg

#brandstrategy #marketresearch