Is your B2B brand stuck in the past?
Bill Kenney drops some truth bombs about modern tech marketing.
Key points:
• Today's B2B buyers aren't stuffy suits
• Bold colors and strong opinions win
• Playing it safe is "stale and tired"
• Success comes from trying new things
This clip is from Strategy + Action featuring Bill Kenney.
Don't miss the full episode for more insights on breaking the B2B mold!
https://www.youtube.com/watch?v=gKLfAUgJOsw
#B2BTech #ModernMarketing #BrandStrategy
